Have you ever wondered what makes a photo truly special on Instagram, the kind that gathers millions upon millions of likes? It's a question many of us ponder, especially when we see certain images just take off, gaining a huge amount of attention from people all over the world. In this article, we're going to look closely at some of the most liked photos on Instagram, exploring why they connected with so many folks and what we can pick up from each one.
We'll talk about the content that really captured the world's attention, the posts that simply trended and gained a lot of likes this year. You'll get to see what the most liked Instagram post of all time is in 2025, and understand who holds that impressive record. It’s pretty interesting, really, to see why this particular post went so viral and touched the hearts of millions of people across the globe.
From sports heroes to simple, everyday items, the most popular posts on Instagram offer some good lessons. We'll discover the most liked Instagram posts and figure out the main things that helped them become so popular. This information, you know, could perhaps give you some ideas for your own content, helping your pictures and videos get noticed too. It's all about understanding what people respond to.
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Table of Contents
- What Makes a Photo Go Viral on Instagram?
- The Reigning Champion: Lionel Messi's World Cup Triumph
- The Unexpected Sensation: The World Record Egg
- Other Iconic Moments: Celebrities and Milestones
- Beyond the Likes: What Instagram Used to Be
- Looking Ahead: The Future of Instagram Virality
- Frequently Asked Questions About Instagram's Most Liked Photos
What Makes a Photo Go Viral on Instagram?
So, what exactly helps a picture gather millions of likes on Instagram? It’s not just about luck, you know. There are often some common things at play. These posts tend to connect with a lot of people for various reasons, making them shareable and worth a quick tap of the heart button. It’s a bit like finding a common thread that runs through many different experiences.
Emotional Connection
Many of the most liked Instagram photos, you know, stir up strong feelings. Whether it’s joy, wonder, sadness, or a sense of shared triumph, pictures that make us feel something tend to do really well. People are drawn to content that speaks to their hearts, making them feel part of something bigger. A photo that can bring a tear to your eye or make you smile broadly is, in some respects, quite powerful.
Cultural Moments
Big events, like major sports wins or significant world happenings, often create posts that go completely viral. These are moments when a lot of people are paying attention to the same thing, so they want to see and share related content. It’s like a shared experience, and Instagram acts as a place for everyone to come together and celebrate or remember. The timing, too, is almost always just right for these posts.
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Celebrity Power
Celebrities use Instagram accounts to share their most significant achievements, make big announcements, and really help their public image grow. Stars like Beyoncé, Kylie Jenner, and Cristiano Ronaldo have, you know, gathered millions of likes thanks to iconic baby pictures or other personal milestones. Their huge following means anything they share can get a lot of attention very quickly, almost immediately.
Simplicity and Surprise
Sometimes, it’s the most unexpected things that become hugely popular. A simple image, perhaps one that doesn’t seem like much at first glance, can sometimes catch everyone off guard. This surprise factor, you know, can make people curious and encourage them to share it widely. It shows that you don’t always need something flashy to get noticed; sometimes, less is truly more.
The Reigning Champion: Lionel Messi's World Cup Triumph
As of June 2025, the most popular post on Instagram belongs to Lionel Messi. His picture with his teammates after winning the 2022 FIFA World Cup with Argentina is, quite simply, the most liked Instagram post of all time. This post, shared in December 2022, celebrated Argentina’s World Cup victory and showed a series of very emotional pictures. It has over 75 million likes, which is, honestly, an incredible number.
Messi's Personal Details
| Full Name | Lionel Andrés Messi |
| Profession | Professional Footballer |
| Nationality | Argentine |
| Birth Date | June 24, 1987 |
| Main Club | Inter Miami CF |
The Story Behind the Likes
Messi’s World Cup win was, you know, a moment many football fans had been waiting for a very long time. It was a huge achievement for him and for Argentina, bringing a lot of happiness to people all over the world. His post captured the pure joy and excitement of that victory, making it feel very personal and relatable to millions. It wasn't just a football win; it was a story of a dream coming true, and that, perhaps, resonated deeply with many folks.
What We Can Learn from Messi's Post
What can we take from Messi’s incredibly popular post? Well, for one thing, it shows the power of a genuine, heartfelt moment. The pictures were, in fact, very real and full of emotion. It also highlights how a truly significant cultural event can bring people together on a social media platform. When you share something that means a lot to many people, it can gain a lot of traction. It’s about sharing a moment that feels truly important to a lot of individuals, you know.
The Unexpected Sensation: The World Record Egg
Before Messi took the top spot, the most liked Instagram post was, in the beginning, an egg. Yes, a simple egg. In January 2019, an image of this very ordinary egg became the most popular photo on Instagram, actually beating the previous record held by a photograph of Kylie Jenner. It was, frankly, a pretty surprising turn of events for many people watching.
The Mystery Unveiled
The 19th most liked Instagram photo features an egg with a slight crack in it. To be fair, that’s pretty much all anyone knew about the mysterious world record egg Instagram account. It appeared seemingly out of nowhere, with a goal to simply beat the record. This playful challenge, you know, caught the attention of internet users who decided to join in on the fun. It was, in a way, a collective effort to achieve something silly but memorable.
Why Did an Egg Get So Many Likes?
Why did a simple egg capture so many hearts and clicks? It was, arguably, the sheer novelty of it. It was unexpected, a bit silly, and it created a sense of shared purpose among users. People wanted to be part of something different, something that proved that anything could go viral. It was, perhaps, a testament to the unpredictable nature of online popularity, showing that you don't always need a celebrity to get attention.
Lessons from the Egg
The egg photo, you know, teaches us that authenticity and a touch of humor can go a long way. It also shows that the internet loves a good challenge and a collective effort. Sometimes, the most memorable content is the one that breaks the mold and makes people think, "What on earth is going on here?" It’s a reminder that sometimes, just being different is enough to get noticed, especially if it brings people together for a common, if unusual, goal.
Other Iconic Moments: Celebrities and Milestones
Instagram’s most liked photos also include snaps from the likes of Beyoncé, Kylie Jenner, and Cristiano Ronaldo. These stars are able to gather millions of likes thanks to iconic baby pictures and other big life moments they share. Their personal stories, you know, often resonate with their followers, creating a wave of positive engagement. It’s a bit like getting a glimpse into the private world of someone famous.
Kylie Jenner's Baby Announcement
Kylie Jenner’s post announcing the birth of her daughter, Stormi, was, in fact, a record-breaker at one point. It was a very personal and touching moment shared with her huge following. The picture of Stormi’s tiny hand holding Kylie’s finger connected with many people, especially parents and fans who had been following her journey. This kind of announcement, you know, often sparks a lot of warmth and excitement among her followers.
Beyoncé's Pregnancy Reveal
Beyoncé’s announcement that she was expecting twins was, arguably, another massively popular post. The artistic photo, featuring her surrounded by flowers, was both beautiful and surprising. It became an instant cultural moment, celebrated by fans and media alike. Her unique way of sharing the news made it, you know, something truly special and widely talked about.
Cristiano Ronaldo's Family Moments
Cristiano Ronaldo, like Messi, is a football icon whose personal life also garners a lot of attention. His posts featuring his family, especially his children, often receive millions of likes. These moments, you know, show a more personal side of the athlete, making him seem more relatable to his fans. It’s a way for people to connect with him beyond the football field, seeing him as a family person.
Beyond the Likes: What Instagram Used to Be
Many people feel that Instagram used to be much better in the past years. The platform, you know, has changed a lot since its early days. There's talk of new updates, like "moving the highlights into the grid," which some users find a bit ridiculous. Highlights are, actually, a lovely feature to have, allowing people to save and share their favorite stories for longer periods.
Instagram was, in a way, initially built on the idea that "little moments lead to big friendships." This idea is, you know, still present in Meta's descriptions of the platform, encouraging users to "connect with friends, find other fans, and see what people around you are up to and into." It’s about sharing those daily snippets and exploring your interests, a concept that, arguably, remains at its core.
The platform encourages you to share your special moments, whether they are small or significant. It’s about building connections and discovering what others are doing. So, while the focus sometimes shifts to viral posts and high like counts, the original spirit of sharing and connecting, you know, still matters a lot to many users.
Looking Ahead: The Future of Instagram Virality
What will be the next big thing to capture the world’s attention on Instagram? It’s hard to say for sure, but we can guess that it will likely involve a mix of personal stories, cultural moments, and perhaps, you know, something completely unexpected. The platform continues to change, and what goes viral often reflects what people are thinking about and what they care about at a given time. It's a fascinating thing to observe, really.
To learn more about social media trends on our site, you can explore our other articles. Understanding these trends can help you make your own content more engaging. Remember that sharing something that feels genuine and connects with people on an emotional level, you know, tends to have a lasting impact. You can also find more tips on how to create compelling content by checking out this page .
Frequently Asked Questions About Instagram's Most Liked Photos
What is the most liked Instagram post of all time in 2025?
As of June 2025, the most liked Instagram post of all time is, in fact, Lionel Messi's carousel of photos celebrating Argentina's 2022 FIFA World Cup victory. It has, you know, gathered over 75 million likes, making it the top post on the platform.
Who holds the record for the most liked Instagram photo?
Lionel Messi holds the record for the most liked Instagram photo. His post, shared in December 2022, shows him and his teammates after winning the World Cup. It's a moment that, you know, clearly resonated with a vast global audience.
What was the most liked Instagram post before Messi's World Cup win?
Before Lionel Messi's World Cup triumph, the most liked Instagram post was, surprisingly, an image of a simple egg. This photo, posted in January 2019, gained immense popularity and, you know, beat the previous record held by Kylie Jenner's baby announcement.
For more general information about Instagram and its features, you might want to visit the official Instagram About Page.
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